We’ve recently had some landscaping done, at home. While the end result is absolutely beautiful, there is one aspect of the project which didn’t sit too well with me. While working from home, I’m aware of all of the goings on with the landscaping, can view the progress day to day and can also hear […]
As you all know, I love listening to podcasts and being creative. Listening to the myriad of podcasts that I do, I find concepts from one podcast often apply to the field discussed in one of the others. While listening to a podcast on trading card game design, the topic of communications theory and game […]
Tips and tricks for automating common business tasks and fostering a “lazy engineer” mindset.
My view on how big business can maintain a startup culture, while scaling and growing to play with the “big leagues”.
WooCommerce has, at the time of writing, passed over 6 million downloads (and several million active installations) on WordPress.org. What many aren’t aware of is, WooCommerce reached the 5 million download mark with only 3 engineers officially working full time on the project (while working on several other projects as well). Throughout this process, we […]
Where in I discuss creative thinking, how to learn this behaviour and how to apply creative thinking in a business context.
Since appointing Patrick as our dedicated WooCommerce Product Manager towards the end of 2014, I’ve been able to view some really insightful feedback from customers, without customers even realising they’re providing this feedback. One of the tasks I assigned to Patrick was to conduct regular in-person user testing of WooCommerce, in order to pinpoint common […]
Thoughts on storytelling and using your story to foster customer loyalty.
2014 was a tough year. The toughest year for me, yet. I’ve been debating for a few days whether or not to write a reflections post. I’ve just returned from my first gym session of 2015, and feel pretty positive, so I reckon what better time than the present to write this. This year past […]
A talk at WordSesh 2014 about WooThemes’ history of building the ultimate business building toolkit.