In many spheres of life, we often spend a lot of time analyzing and focusing on who/what we perceive as “our competition”. This can be in business, in social circles, and almost anywhere. I believe there’s always room for one more, and competition can actually be very healthy for everyone involved.
As I write this, I’m sitting at a Bootlegger Coffee Company in Cape Town. Bootlegger opened up almost out of nowhere, with a few stores across Cape Town, in a style reminiscent of a Starbucks (dark leather, good coffee, free WiFi, and a food menu). This is not too dissimilar to other coffee companies in Cape Town; Seattle Coffee Company (I wonder how they came up with that name), Mugg ‘n Bean, and Vida e Caffe. When Bootlegger first opened, I heard two main schools of thought; “how are they going to survive as a business” and “this looks really exciting, yet it’s nothing new”.
When making decisions, I’ve found it can be quite easy to get into a “bikeshedding” scenario, where the deciding parties lose track of the actual decision to be made. This can be internal, or within a group. Something I’ve found particularly useful and interesting recently is to acknowledge what we already know and how we already feel, as a way of helping the decision to progress to the next step (towards ultimately deciding).
I spend a somewhat regular portion of my time answering questions around scalability with WooCommerce. Questions such as “I have a catalog of 600k products, can WooCommerce handle that” and “how many orders can WooCommerce handle” are not uncommon. That said, an interesting post by Chris Lema around scaling WooCommerce brought to light a metric I’ve long felt to be a worthwhile metric for measuring overall performance of any online store; “add to cart” events. This metric is great for measuring not only how well your store performs as you receive more traffic, but how well your store is performing overall as well.
You know, I so often experience small moments of gratitude, in which I then attempt to remind myself to blog about those moments “at some point in the future”. Today, I’m rectifying that by blogging about two such moments right away.
I worked this morning at The Hatch, a small local coffee shop by the beach nearby to me. The staff there are friendly and attentive, and always go above and beyond to assist, despite the establishment not being very busy, which could easily result in a dip in motivation. They’re open and honest, and always friendly.
You’ve launched your product. Customers are purchasing and everything is going really well. You’ve reached the point where your product contains all of the features you feel are necessary in the core offering, yet you want to expand. Today, I’ll be sharing my thoughts on how to expand once having reached this perceived plateau.
You’ve found a customer segment who really needs your product, developed a minimum viable version of your product and have launched to your market. Your customers are purchasing your product with roars of cheer and glee. What you do next is what you’ll be doing for the foreseeable future of your business; maintaining your product. While extremely important, maintenance of a single product can sometimes become repetitive. It can be great to switch gears from time to time.
Today, I’ll run through a few ideas on how to avoid the repetition as much as possible.
Many folks, when asked what they like, proclaim to know. Using movies as an example, many would say “I like action movies” or “I like a good comedy”. I don’t believe this is the most accurate response. Today, I’d like to unpack why I believe this.
All too often we are faced with roadblocks, hurdles and limitations within everything we do. Whether it’s in our personal, work or digital lives, there are often items which stand in the way of us achieving our goals. Success, however, comes flooding through when we remove or refactor these limiting beliefs.
Today, I’d like to share the story of how I removed a limitation, and submitted my first patch to WordPress core in the process.
For my regular readers out there, you’ll notice I’ve been blogging consistently each Monday afternoon for several months… until last week. I missed my deadline for posting and was quite displeased with myself for doing so.
That being said, missing my streak gave me time to consider the concept of the streak, how I felt when I missed it and how to get back up on the horse from then on. This post is a result of these thoughts.
I pride myself on being someone who is keenly aware of the underlying meaning of words and the ways in which we say them. Being this way is both a gift and a curse, yet it forces me to be very conscious of the words I’m using to express myself.
This is all well and great until you realise you’ve been misunderstood. *gasp*.